Survey Results: How SaaS Companies are Navigating Economic Turmoil

Everstage and RevOps Co-op surveyed 100+ SaaS companies to determine the impact of the economic downturn on their business and highlight strategies that can be used to weather the storm.

The tl;dr? Quota attainment is down, sales cycles are longer, pipeline generation is harder, churn is up, and budgets are getting cut. Doesn't sound great, eh?

👉 You can download the full report here.

🔊 Community Announcement 

Zaybra supercharges HubSpot users who currently manage their subscriptions and transactions on Stripe, making it a must-have compliment for your HubSpot portal.

Create, Update, Pause, Cancel, & Refund Stripe subscriptions right in HubSpot. You can also create payment links on the spot, map your HubSpot products to Stripe, make workflows based upon Stripe events, and even maintain data integrity.

By constantly syncing and historical Stripe data at your fingertips, RevOps teams have the ability to leverage the multitude of HubSpot features to leave no subscription datapoint unexamined. Forecast, manage provisions, cross-sell, and report with ease.

Read more here: Zaybra for Revops

🗣️ Conversations from the Community

04_RevOps-Questions

How are you structuring the sales process for revenue expansion and retention in the CRM? (HubSpot or Salesforce)

I'm wondering if we should create one pipeline for each kind of revenue. See replies.

Anyone have guidance on setting comp plans for customer success folks that tie to retention and reduce one- time sales? Think B2B SaaS 

This is a Q to get expert advice and guidance, not a soft ask for products and solutions. See replies.

08_Tools-and-Software

Do any of you use/know of a tool that can effectively aggregate analytics to one space and maybe even allow for some visualization of that data?

Any tips would be appreciated. See replies.

Anyone have a good solution on how to track the first contact date of a contact in HubSpot?

There's a community request from 2017 but no good explanation of solutions and no response from HubSpot. See replies.

🗓️ Upcoming Events

We've got 7 events happening between February 21-March 21; See them here!

📚 What We're Reading

• 6 tips to unlock your sales reps’ full potential: Why transparency is key to your enablement strategy | QuotaPath
• ChannelOps: The Missing Piece of RevOps | Channel Marketer Report
• Marketing is the New Sales Team in B2B | CaliberMind

📱 This Week in RevOps Social 

• Eliya Elon | RevOps teams need a Process Architecture! Here it is.
• Andy Byrne | I spoke with 20+ CEOs and CFOs about the recession last week. Here are the common themes.
• Anastasiia Binns | In 2023, marketing email open and click rates have become basically unusable.

💼 Featured RevOps Jobs

• RevOps Executive | Pawprint
• VP, Revenue Operations | Camunda
• Senior Director, GTM Analytics | Revinate
• RevOps Manager | TravelBank
• Revenue Enablement Manager | kitt
• Revenue Operations Associate | CoreView
• HubSpot RevOps Specialist | Lavu

🙌 Weekly RevOps-approved Meme

Thanks, Jordan Henderson!

Not a member? RevOps Co-op provides resources, content and community for those who ❤️ revenue operations. This weekly newsletter features curated content on a variety of RevOps topics. We also have a private Slack community with 7,000+ RevOps pro’s from companies like Slack, Lyft, Clari, Miro and more 👉🏻 click here to join.

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