๐ RevOps Reads of the Week ๐
Enterprise Deal Playbook: How Grammarly turns end-user adoption into enterprise deals | Calixa
As exciting as it can sound to have self-serve adoption turn into huge deals, itโs not an easy process to master.
Lucky for you, Riley, Harbour, Head of Business Development at Grammarly, shared with us the sales playbook that Grammarlyโs product-led sales team follows to close enterprise customers who start using their product for free.
Take out your notebooks, this is a good one! ๐ Now from Riley himselfโฆ
.
Demystifying the SDR process for outbound prospecting | Gradient Works
Sales Development Representatives (SDRs) have one of the hardest jobs in sales. Outbound outreach is grinding thankless work.
The role of an outbound SDR in a sales organization is to proactively reach out to potential customers and initiate conversations with them. Unlike inbound BDRs who respond to incoming leads, outbound SDRs take the initiative to identify and engage with prospects who have not yet expressed interest in the company's products or services, in an attempt to catch their interest. Here are the key aspects of an outbound SDR's role.
Learning from NYC RevOps Leaders at RevOps in Action | Subskribe
Subskribe and RevOps Co-op co-hosted a RevOps mixer in New York City, which brought together a panel of seasoned revenue operations leaders, including Kris Alspach (UiPath), Courtney Skay (Material Security), Max Suderow (ActionIQ), and Tamila Ginsberg (Brightwheel). These RevOps veterans generously shared their invaluable experiences in building and leading teams at some of the fastest growing SaaS companies in the industry.
If you missed out on the event, read on, as we highlight some of the key takeaways and insights from our panel discussion.